Set Einstein Privacy Preferences

In Business Manager, you can configure the default setting for tracking-related privacy preferences.

Einstein uses this setting to allow for browser-based activity tracking, which is used to track real-time activities by the shoppers on site, unless the setting is explicitly changed for a shopper.

Note: Einstein isn't the only service that uses the default privacy setting.

To set default privacy preferences:

  1. Navigate to site > Merchant Tools > Site Preferences > Privacy Settings.
  2. Select the customer-tracking default action for new storefront sessions.
    • Disabled―Tracking is disabled by default and can be enabled per session using custom code.
    • Enabled―Tracking is enabled by default and can be disabled per session using custom code.
  3. Select a Clickstream honors session do-not-track (DNT) setting.

    A shopper's session holds a clickstream object that contains the last 50 top-level requests (for example, pipeline calls) of the shopper. SiteGenesis uses this feature to determine the last products that the shopper visited to present some history for convenience. A script API exists to get the clickstream entries from the current session.

    Note: This setting is related only to the clickstream API dw.web.Clickstream, and does not control any other Commerce Cloud clickstream functionality.
    • Yes – Clickstream honors the storefront DNT session status.

      If session DNT=true, no clickstream events are collected.

      If session DNT=false, clickstream events are collected.

    • No – Clickstream events are collected regardless of the sessions DNT status.

  4. Click Apply.
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