SEO Support URL Syntax

The SEO Support module is deprecated and scheduled for removal in a future release. Salesforce recommends that you use the URL Rules module to optimize your storefront URLs.

This topic is based on the following URL example:,default,sc.html

The following table illustrates the SEO URL generation pattern if search-friendly URLs are enabled and the merchant does not specify a pattern:

URL part Example Description Example
Protocol Protocol http
Host name Host or domain name which needs to be defined under Site > SEO >Aliases
URL pattern The content or pattern you supply for the URL pattern. This example uses the Salesforce B2C Commerce default pattern for a Category page, which is the pageURL attribute or displayName attribute for the category. Software
Identifier Set by the pageID, categoryID, or contentID, depending on the URL. In this case, it refers to the category ID of G. G
Locale Defines the locale, such as default or EN_US default
Mapping identifier Describes the pipeline to be used to get the desired content sc
Page file extension html file extension .html

Alternative URL Encoding for Search-Friendly URLs

To use an alternative to the standard UTF-8 encoding, you must specify the _ie parameter as part of a query string for the URL. For example:,default,pd.html?_ie=iso-8859-1 

In this example, the product ID includes an encoded German umlaut "ö", which is encoded using ISO-8859-1.

Related Links

URL Syntax

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